Posted on Apr 10, 2015 by Admin
In this week’s SimplyMap report, we explore one of the newer datasets available: Retail Market Power®. What is it? In short, the Retail Market Power® dataset helps users identify opportun...
Posted on Mar 18, 2015 by Admin
Can you guess which US city has the most residents per square mile? Today we’re going to use SimplyMap to answer this question for all cities, as well as cities with a population greater ...
Posted on Mar 02, 2015 by Admin
In this week’s SimplyMap tip, we outline the process of creating a radius location. Radius locations are a great way to quickly gather information from an area surrounding a target addres...
Posted on Feb 27, 2015 by Admin
SimplyMap is an excellent tool for market research, and it’s made even more powerful by Nielsen PRIZM data. Nielsen PRIZM is the highest quality market segment data available. Every house...
Posted on Feb 17, 2015 by Admin
Our recent trip to Chicago exhibiting at the ALA Midwinter Meeting inspired this week’s SimplyMap blog post. Today, we’re going to demonstrate how to use business points in SimplyMap to a...
Posted on Feb 13, 2015 by Admin
In this week’s report exploring SimplyMap data, we want to find out where America’s remote workers reside. To find this, we can tap into the Census data in SimplyMap. The specific variabl...
Posted on Feb 05, 2015 by Admin
In this week’s edition of exploring SimplyMap data, we take a look at America’s coffee drinkers. SimplyMap contains more than 100 coffee related variables, including consumer spending on ...
Posted on Feb 05, 2015 by Admin
Our Winter Sweepstakes has begun! Enter to win an iPad Mini 3 or Kindle Fire. How to Enter: Follow @SimplyMap on Twitter Like our SimplyMap Facebook Page for a 2nd Chance to Win If you ...
Posted on Jan 27, 2015 by Admin
In this week’s report exploring SimplyMap data, we take a look at where America’s bookworms reside. To find this data, we used the variable, Reading (Household Average), 2014 found in the...
Posted on Jan 23, 2015 by Admin
SimplyMap offers a total of 5 unique types of reports: Standard Report, Ranking Report, Business Report, Ring Study, and Location Analysis. This brief write up will define what each repor...
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