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SimplyMap Tip: Using Multiple Years

Posted on Jul 30, 2015 by Admin

One great feature within SimplyMap is the ability to track the same variable across multiple years. In this report, we will track the percentage of households in the US ordering items fro...

Exploring SimplyMap Data: ConneXions® from Nielsen

Posted on Jul 22, 2015 by Admin

In this week’s SimplyMap report, we take a look at one of our newly available data packages - ConneXions® from Nielsen. The ConneXions® segmentation system integrates consumer behavior an...

Exploring SimplyMap Data: Biking to Work in the US

Posted on Jul 09, 2015 by Admin

In this week’s SimplyMap report, we set out to find which cities have the highest percentages of people who use their bike as their mode of transportation to work in the US. Let’s get sta...

Refining Your Business Search in SimplyMap

Posted on Jun 25, 2015 by Admin

In this week’s SimplyMap report, we review the different options available when searching for a business. The easiest and fastest method of mapping businesses or creating a business repor...

Exploring SimplyMap Data: SimmonsLOCAL Lifestyle Statements

Posted on Jun 08, 2015 by Admin

In this week’s report we take a look at one folder found within SimplyMap’s SimmonsLOCAL data package. SimmonsLOCAL is a powerful targeting and profiling system that provides insights int...

ALA is Coming - June 26-29 in San Francisco

Posted on May 19, 2015 by Admin

We will be attending ALA this summer in San Francisco (hint: dress warm!). Visit us at Booth 413 and don't forget to enter our raffle - we will be giving away a $100 gift certificate to A...

GRI Heading to SLA Annual Conference - June 14-16 Boston

Posted on May 18, 2015 by Admin

The SimplyMap team is looking forward to visiting with customers and others at the SLA Annual Conference, coming to Boston on June 14-16. Come visit us at Booth #916, we are happy to answ...

SimplyMap Tip: Exporting Maps

Posted on May 15, 2015 by Admin

In this week’s SimplyMap report, we want to share with you the many options available when exporting maps in SimplyMap. In SimplyMap, when a user selects Export Map Image from the Actions...

SimplyMap Quick Tips

Posted on Apr 27, 2015 by Admin

In this week’s write up we want to share some quick tips and tricks that you might not yet know about in SimplyMap. TIP #1 Did you know that you can share your work? SimplyMap allows you ...

Exploring SimplyMap Data: Consumer Buying Power

Posted on Apr 21, 2015 by Admin

In this week’s edition of exploring SimplyMap data, we spotlight the Consumer Buying Power® data package in SimplyMap. What is it? The Nielsen Consumer Buying Power® database incorporates...