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Rise of the Tablet

Posted on Nov 20, 2015 by Admin

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In a previous blog we demonstrated the power of utilizing multiple years for the same variable. We found that the usage of Amazon.com had grown substationally from 2008-2014. In this week...

Using SimplyMap to Identify Relationships Between Variables

Posted on Nov 11, 2015 by Admin

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Inspired by a recent help desk ticket, we wanted to discuss how users may utilize SimplyMap to identify relationships between unique variables. For example, does having a college degree s...

How to Use the SIC Search Feature

Posted on Oct 29, 2015 by Admin

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Did you know that SimplyMap allows you to search for businesses by NAICS or SIC codes? Searching by these codes is a great alternative to the general keyword search. Using the keyword sea...

Exporting Shapefiles in SimplyMap

Posted on Oct 16, 2015 by Admin

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Did you know that SimplyMap includes the ability to export Shapefile data for use in desktop mapping software (such as MapInfo or ArcGIS)? This advanced feature extends the power of Simpl...

SimplyMap Tip: Saved Tabs

Posted on Oct 02, 2015 by Admin

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In this week’s SimplyMap tip, we wanted to do a quick write up reminding users about the Saved Tabs feature within SimplyMap. Did you know that SimplyMap will automatically save all of yo...

SimplyMap Tip: Using the Variable Search

Posted on Sep 18, 2015 by Admin

With tens of thousands of variables available in SimplyMap, it’s common for users to wonder whether or not a particular variable they have in mind is available in SimplyMap. This is where...

Exploring SimplyMap Data: America’s Favorite Music

Posted on Sep 09, 2015 by Admin

This week’s SimplyMap report will set out to discover what America’s favorite type of music is. We will use data within the premium data package, SimmonsLOCAL to answer the question. The ...

Exploring SimplyMap Data: Frequent Flyer Programs

Posted on Sep 03, 2015 by Admin

This week we explore the SimmonsLOCAL data package to find which cities in America have the highest percentage of residents enrolled in a frequent flyer program. SimmonsLOCAL is available...

Exploring SimplyMap Data: Sales At Gift and Souvenir Shops

Posted on Aug 26, 2015 by Admin

Most people in the United States could probably guess which cities are popular amongst tourists - Los Angeles and New York. But can you guess how much money is spent in novelty and souven...

Exploring SimplyMap Data: Life Stage Clusters

Posted on Aug 20, 2015 by Admin

Is there a specific age group and income bracket you are specifically interested in researching for a target location? Our Life Stages module has the information you need. Life Stages, by...