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Adventures in Marketing Research: NYPL
Posted on May 31, 2011 by Admin
Kenneth Johnson of the Science, Industry, and Business Library at the New York Public Library recently provided a "boot camp" on the library's market research resources to budding entrepreneurs participating in FastTrac® NewVenture™. After several weeks, he was eager to learn the extent to which these folks used the available resources to create a pitch for their business idea. SimplyMap proved itself an extremely useful tool - see the NYPL blog for complete details and several examples of SimplyMap in use.
More from SimplyAnalytics
Posted on May 17, 2016 by Admin
This week’s SimplyMap report is a quick reader challenge. Can you guess what the map of the United States below is depicting? Keep in mind the legend colors - lighter is less, and darker ...
Posted on Jun 27, 2009 by Admin
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Posted on Jun 21, 2022 by Admin
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Posted on Jun 05, 2025 by Admin
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Posted on Dec 11, 2023 by Admin
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Posted on Dec 11, 2015 by Admin
With the final week of the college football season in the books, and bowl game selections having just taken place, we wanted to search within SimplyMap to see if any data pertaining to co...
Posted on May 31, 2011 by Admin
Kenneth Johnson of the Science, Industry, and Business Library at the New York Public Library recently provided a "boot camp" on the library's market research resources to budding entrep...
Posted on Apr 30, 2024 by Admin
Congratulations to Brandyn Whitaker as the recipient of the 2024 BRASS Student Travel Award! Brandyn is a Library Services Associate in the Workforce and Economic Development department a...
Posted on Jun 08, 2023 by Admin
We are excited to announce Mansi Nishit Trivedi as the winner of the 2023 BRASS Student Travel Award sponsored by SimplyAnalytics! Mansi, a Master of Information student at Dalhousie, has...
Posted on Apr 23, 2018 by Admin
Hello everyone and welcome to this week’s blog. This week we will discuss how to create and utilize filters for your research. Why Use a Filter? Filters are a great way to identify target...