Skokie Public Library, in Skokie, IL has published a useful overview of SimplyMap on the Mike's Space blog on SkokieNet. The article is filled with examples of research questions that can be easily analyzed, answered, and presented with SimplyMap, such as ranking ZIP codes in Chicago with the highest percentage of new car owners, foreign car owners, or fast food consumption, to name a few.
The piece notes that SimplyMap allows small businesses to inexpensively access demographic and buying habits of current and potential customers; research that would have been available only to larger, deep-pocketed organizations just a few years ago.
Providing this helpful overview encourages Skokie Public Library's patrons to take a closer look at this and other tools available to all cardholders. Earlier this year, SkokieNet launched a new business portal with the purpose of supporting local businesses via access to valuable research and reference tools, including SimplyMap.
Posted on Mar 02, 2015 by Admin
In this week’s SimplyMap tip, we outline the process of creating a radius location. Radius locations are a great way to quickly gather information from an area surrounding a target addres...
Posted on Jan 23, 2015 by Admin
SimplyMap offers a total of 5 unique types of reports: Standard Report, Ranking Report, Business Report, Ring Study, and Location Analysis. This brief write up will define what each repor...
Posted on Jun 02, 2016 by Admin
Three weeks ago we utilized the SimmonsLOCAL data set to visualize contiguous America’s mayonnaise brand preference. Staying with the American visualization theme, this week’s report will...
Posted on Jun 01, 2014 by Admin
Visit the SimplyMap team at the ALA Annual Conference and Exposition in Las Vegas later this month. We will be at booth 1271, offering product demonstrations, tips & tricks, and of co...
Posted on Jul 30, 2015 by Admin
One great feature within SimplyMap is the ability to track the same variable across multiple years. In this report, we will track the percentage of households in the US ordering items fro...
Posted on Apr 30, 2008 by Admin
Doreen Harwood, Business Librarian from the University of Washington has developed a series of detailed tutorials on using SimplyMap. The tutorials, which are Flash-based and interactive,...
Posted on Jan 17, 2011 by Admin
Come visit the Geographic Research booth at the Ontario Library Association Super Conference this season. The conference will take place on February 2-5, 2011 at the Metro Toronto Convent...
Posted on Apr 23, 2018 by Admin
Hello everyone and welcome to this week’s blog. This week we will discuss how to create and utilize filters for your research. Why Use a Filter? Filters are a great way to identify target...
Posted on Feb 20, 2018 by Admin
We are looking forward to attending the annual SCELC (Statewide California Electronic Library Consortium) Vendor day, at Loyola Marymount University in Los Angeles on March 8th. In additi...
Posted on Dec 03, 2012 by Admin
Come visit the Geographic Research booth at the Ontario Library Association Super Conference this season. The conference will take place on January 30 - February 2, 2013 at the Metro Toro...