Go up
View Spotlight: Related Data Table
Posted on Jul 30, 2018 by Admin
Hello readers! Welcome to this week’s blog. This week we will feature the Related Data Table view and how you can use it to maximize your productivity in SimplyAnalytics.
What is it?
The Related Data Table View is designed to allow you to quickly add in many similar data variables at once. For example, if you add "% Households w/ Income $50,000 to $74,999" the report will also show all of the other income ranges as well.
Some other use cases: you want to quickly add in all life-stage data variables, or PRIZM psychographic segments, or all Language variables.
Example
Identify what the top PRIZM household segment is for a ZIP Code. The PRIZM Dataset is a marketing segmentation system that allows you to understand the demographic and lifestyle/consumer traits of any location in the United States. This data is very popular within marketing departments across many large companies, and we are happy to offer it as an add on module to your subscription.
(1) Select New View from the top-right of the interface
(2) Click on the Create button under the Related Data Table section
This will open up the Edit Related Data Table screen. This is where you add in your location, and data variable. In this example, we will select a random PRIZM Premier segment. Keep in mind, this report will add in all of the segments for you.
Select Done once the location and data variable have been added, and the report will generate.
Click on the Location/column header to sort either Ascending or Descending. It looks like the ZIP Code 10001 in New York is largely classified as Connected Bohemians.
Click on the variable title to view the Metadata and learn more about this segment.
Interesting stuff! If your organization is interested in having a trial or webinar of the PRIZM dataset featured here, feel free to reach out to: support@simplyanalytics.com
More from SimplyAnalytics
Posted on Sep 15, 2025 by Admin
SimplyAnalytics will be attending the upcoming NCLA Conference in Winston-Salem October 14-17!
Posted on Jul 09, 2009 by Admin
The American Library Association 2009 Annual Conference will take place in Chicago, IL from July 9- July 15, 2009 at McCormick Place West located at 2301 S. Lake Shore Drive Chicago, IL. ...
Posted on Jan 15, 2013 by Admin
The GRI team is looking forward to exhibiting at ACRL 2013 at the Indiana Convention Center in Indianapolis April 10 - 12, 2013. Every other year, ACRL offers its premier professional dev...
Posted on Mar 30, 2016 by Admin
In previous blog entries we highlighted the usefulness of viewing multiple years of data for the same variable. In short, analyzing the same variable across multiple years allows users to...
Posted on Oct 07, 2013 by Admin
Do you know the quickest way to find the name of a Block Group, Census Tract or ZIP code in our upcoming release for 3.0? The i-Tool gives you the ability to click anywhere on a map to g...
Posted on May 25, 2010 by Admin
The American Library Association 2010 Annual Conference is coming and the GRI team is gearing up for another great event this summer. We will be in Washington, D.C. again this year, June ...
Posted on Jun 08, 2023 by Admin
We are excited to announce Mansi Nishit Trivedi as the winner of the 2023 BRASS Student Travel Award sponsored by SimplyAnalytics! Mansi, a Master of Information student at Dalhousie, has...
Posted on Sep 20, 2019 by Admin
Hello readers! Today we have a brief update for you on what’s new in SimplyAnalytics. Since the release of the Quick Report feature a few months ago, we have been asked to make this repor...
Posted on Mar 09, 2010 by Admin
The GRI team will be exhibiting at the 2010 Public Library Association conference later this month at the Oregon Convention Center in Portland, OR. The PLA National Conference is the prem...
Posted on Jan 17, 2011 by Admin
Come visit the Geographic Research booth at the Ontario Library Association Super Conference this season. The conference will take place on February 2-5, 2011 at the Metro Toronto Convent...