Go up
Skokie Public Library calls SimplyMap a Powerful New Marketing Tool
Posted on Dec 30, 2009 by Admin
Skokie Public Library, in Skokie, IL has published a useful overview of SimplyMap on the Mike's Space blog on SkokieNet. The article is filled with examples of research questions that can be easily analyzed, answered, and presented with SimplyMap, such as ranking ZIP codes in Chicago with the highest percentage of new car owners, foreign car owners, or fast food consumption, to name a few.
The piece notes that SimplyMap allows small businesses to inexpensively access demographic and buying habits of current and potential customers; research that would have been available only to larger, deep-pocketed organizations just a few years ago.
Providing this helpful overview encourages Skokie Public Library's patrons to take a closer look at this and other tools available to all cardholders. Earlier this year, SkokieNet launched a new business portal with the purpose of supporting local businesses via access to valuable research and reference tools, including SimplyMap.
Read the full overview on SkokieNet.
More from SimplyAnalytics
Posted on Feb 17, 2015 by Admin
Our recent trip to Chicago exhibiting at the ALA Midwinter Meeting inspired this week’s SimplyMap blog post. Today, we’re going to demonstrate how to use business points in SimplyMap to a...
Posted on Dec 02, 2014 by Admin
Today we take a look at one of the more advanced features in SimplyMap - editing the map legend. Editing the map legend is a great way to not only customize how the data is distributed on...
Posted on Oct 22, 2008 by Admin
Excerpt from University of Iowa Library blog: In your marketing class, you may be developing a marketing plan for a pre-made meals restaurant specializing in vegetarian menus in Chicagola...
Posted on Dec 16, 2015 by Admin
Visit the SimplyMap team at the ALA Midwinter Meeting 2016 in Boston. We will be at booth #1913 offering product demonstrations, tips & tricks, and of course Ghirardelli Chocolate! Ex...
Posted on Dec 15, 2014 by Admin
Custom Locations allow SimplyMap users to combine several locations into one larger region. For example, you can use this feature to combine three adjacent ZIP Codes to create your study ...
Posted on Feb 13, 2015 by Admin
In this week’s report exploring SimplyMap data, we want to find out where America’s remote workers reside. To find this, we can tap into the Census data in SimplyMap. The specific variabl...
Posted on Sep 10, 2010 by Admin
SimplyMap Canada is now available at several Canadian institutions, including York University and Ryerson University, in Toronto. SimplyMap Canada has all of the great features included i...
Posted on Jun 08, 2023 by Admin
We are excited to announce Mansi Nishit Trivedi as the winner of the 2023 BRASS Student Travel Award sponsored by SimplyAnalytics! Mansi, a Master of Information student at Dalhousie, has...
Posted on May 24, 2023 by Admin
SimplyAnalytics is excited to attend. Swing by booth 1733 for a brief demo, and discover how our user-friendly demographics, business, health & marketing data analytics and visualizat...
Posted on Nov 03, 2017 by Admin
This week we’ll talk about one of our favorite features in SimplyAnalytics - the custom combination location. This feature is a simple and effective means to create custom geographies whe...