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Exploring SimplyMap Data: Recycling Attitudes in SimmonsLOCAL
Posted on Jul 28, 2013 by Admin
We recently discovered some interesting data on participation and attitudes towards recycling, and decided to dig a bit deeper into our Experian SimmonsLOCAL data. This data package includes over 60,000 variables that provide insight into consumer behavior and attitudes. Examples include # of adults (population 18 years and older) who feel it is their “duty” to recycle, and percent of adult population who recycle various materials including glass, plastic or paper.
By creating a Ranking report through SimplyMap, we highlighted some additional, interesting data points:
- New Jersey tops the list at 33% with the highest percentage of adults that believe it is their “duty” to recycle. They even beat California at 32%.
- Alabama, Utah, Mississippi are Arkansas are the states least likely to recycle. Over 30% of participants surveyed admitted to never recycling glass specifically.
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2023 BRASS Student Travel Award sponsored by SimplyAnalytics
Posted on Jun 08, 2023 by Admin
We are excited to announce Mansi Nishit Trivedi as the winner of the 2023 BRASS Student Travel Award sponsored by SimplyAnalytics! Mansi, a Master of Information student at Dalhousie, has...
Veterans in the United States
Posted on Nov 11, 2014 by Admin
With Veteran’s Day in the US this week, we thought it would be an ideal time to explore some of the variables in SimplyMap that pertain to veterans. Specifically, we wanted to know which ...
Visualizing Brand Preference: Mayonnaise
Posted on May 10, 2016 by Admin
One benefit of data and applications like SimplyMap is the ability to visualize information. In this week’s report, we’ll take a quick look at some branding preferences in contiguous Amer...
Cornell University Launches SimplyMap
Posted on Jul 30, 2008 by Admin
Cornell’s Albert R. Mann Library has subscribed to SimplyMap. They provide some tips and access to the SimplyMap Quick Reference Guide, variable list, and some information on the EASI dat...
Exploring SimplyMap Data: America’s Historic Homes
Posted on Jan 07, 2015 by Admin
In this week’s exploration of SimplyMap data, we set out to find which cities in the United States have the highest percentage of older houses. To determine this, we used the variable “% ...
GRI Exhibiting at OLA Super Conference, February 3rd and 4th
Posted on Jan 17, 2011 by Admin
Come visit the Geographic Research booth at the Ontario Library Association Super Conference this season. The conference will take place on February 2-5, 2011 at the Metro Toronto Convent...
From the Help Desk: How do I analyze data for downtown?
Posted on Nov 06, 2019 by Admin
Hello readers! We hope you’re having a wonderful week. Today we feature another entry from our From the Help Desk series. Let’s get started! Question: How do I analyze data for downtown? ...
Exploring SimplyMap Data: Using the Internet to Make Phone Calls
Posted on Sep 08, 2016 by Admin
One of our favorite uses of SimplyMap is to find data that validates our general assumptions and observations. For example, in a previous blog we wrote about the growth of tablet ownershi...
SimplyMap Training at SCELC Vendor Day
Posted on Feb 27, 2009 by Admin
Geographic Research, Inc. is pleased to participate in the Statewide California Electronic Library Consortium's (SCELC) 12th Annual Vendor Day. SCELC members and librarians from other aca...
Business Search Tip: Searching Multiple Names
Posted on May 02, 2016 by Admin
Inspired by a recent support desk question, this week’s SimplyMap report will demonstrate how a user would run a business search that consists of multiple names. In short, the user was at...