Adventures in Marketing Research: NYPL
Kenneth Johnson of the Science, Industry, and Business Library at the New York Public Library recently provided a "boot camp" on the library's market research resources to budding entrepreneurs participating in FastTrac® NewVenture™. After several weeks, he was eager to learn the extent to which these folks used the available resources to create a pitch for their business idea. SimplyMap proved itself an extremely useful tool - see the NYPL blog for complete details and several examples of SimplyMap in use.
More from SimplyAnalytics
Posted on Nov 24, 2014 by Admin
In this week’s report, we research America’s most educated cities. SimplyMap contains a total of 111 educational attainment variables, including general population and by race. We used th...
Posted on Jun 02, 2016 by Admin
Three weeks ago we utilized the SimmonsLOCAL data set to visualize contiguous America’s mayonnaise brand preference. Staying with the American visualization theme, this week’s report will...
Posted on Feb 24, 2019 by Admin
We will be exhibiting at SCELC* Vendor Day on March 14th. Visit us at table 510 and attend one of our two sessions demonstrating SimplyAnalytics. The presentations will highlight newly av...
Posted on Dec 03, 2012 by Admin
Come visit the Geographic Research booth at the Ontario Library Association Super Conference this season. The conference will take place on January 30 - February 2, 2013 at the Metro Toro...
Posted on Jun 25, 2015 by Admin
In this week’s SimplyMap report, we review the different options available when searching for a business. The easiest and fastest method of mapping businesses or creating a business repor...
Posted on Sep 01, 2008 by Admin
The King County Library System in Washington State now subscribes to SimplyMap, and has published a brief review on their blog, Library Talk.
Posted on Dec 16, 2015 by Admin
Visit the SimplyMap team at the ALA Midwinter Meeting 2016 in Boston. We will be at booth #1913 offering product demonstrations, tips & tricks, and of course Ghirardelli Chocolate! Ex...
Posted on Nov 20, 2015 by Admin
In a previous blog we demonstrated the power of utilizing multiple years for the same variable. We found that the usage of Amazon.com had grown substationally from 2008-2014. In this week...
Posted on May 06, 2016 by Admin
Visit us at booth #775 at the ALA 2016 annual conference to meet the SimplyMap team and learn more about the features and functions behind SimplyMap. Have a Ghirardelli Chocolate while we...
Posted on Sep 15, 2016 by Admin
While creating a radius location is the fastest and easiest method for creating a custom location, there may be situations that require a more specific and targeted locale. Let’s say for ...

