Adventures in Marketing Research: NYPL
Kenneth Johnson of the Science, Industry, and Business Library at the New York Public Library recently provided a "boot camp" on the library's market research resources to budding entrepreneurs participating in FastTrac® NewVenture™. After several weeks, he was eager to learn the extent to which these folks used the available resources to create a pitch for their business idea. SimplyMap proved itself an extremely useful tool - see the NYPL blog for complete details and several examples of SimplyMap in use.
More from SimplyAnalytics
Posted on Oct 07, 2024 by Admin
We're headed to Charleston! Come visit the SimplyAnalytics team on November 12th at the Gaillard Center at booth 41. We'll be doing live demonstrations of the database, answering question...
Posted on Jan 07, 2015 by Admin
In this week’s exploration of SimplyMap data, we set out to find which cities in the United States have the highest percentage of older houses. To determine this, we used the variable “% ...
Posted on Mar 04, 2020 by Admin
Come meet the SimplyAnalytics team at the 15th annual Electronic Resources and Libraries conference, held at the AT&T Hotel & Conference Center in Austin, TX. We will be exhibitin...
Posted on May 18, 2015 by Admin
The SimplyMap team is looking forward to visiting with customers and others at the SLA Annual Conference, coming to Boston on June 14-16. Come visit us at Booth #916, we are happy to answ...
Posted on Oct 29, 2015 by Admin
Did you know that SimplyMap allows you to search for businesses by NAICS or SIC codes? Searching by these codes is a great alternative to the general keyword search. Using the keyword sea...
Posted on Jun 07, 2011 by Admin
We will be exhibiting at the Special Library Association Annual Conference in Philadelphia and the American Library Association conference in New Orleans later this month. Come and visit ...
Posted on Nov 06, 2013 by Admin
SimplyMap includes a number of helpful support tools; guided wizards available when and where you need them, detailed help files, and an online support center with FAQs and searchable kno...
Posted on Jun 09, 2016 by Admin
In this week’s blog, we’ll be featuring our newest data offering, PRIZM® Premier. If your institution currently subscribes to PRIZM data, this new module is available at no additional cos...
Posted on Sep 09, 2015 by Admin
This week’s SimplyMap report will set out to discover what America’s favorite type of music is. We will use data within the premium data package, SimmonsLOCAL to answer the question. The ...
Posted on Oct 24, 2019 by Admin
Hi everybody! This week we wanted to bring you something unique, so we’re taking you behind the scenes to show you what goes in to setting up the SimplyAnalytics conference booth you’ve c...

