University of Iowa Libraries: Add Informative Maps to Your Presentations

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Excerpt from University of Iowa Library blog:

In your marketing class, you may be developing a marketing plan for a pre-made meals restaurant specializing in vegetarian menus in Chicagoland. How do you learn where the highest percentage of people who purchase Boca Burgers live in Cook County?

Maybe you are working with an elder services agency in Des Moines and would like to provide computer classes for senior citizens across the state, but the question is where would be the best place to hold the classes?

The answer is in SimplyMap. SimplyMap is a web-based mapping application that lets you quickly create professional-quality thematic maps and reports, using the thousands of US demographic, business and marketing data variables.

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University of Iowa Library News

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